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nuvo secures €3M in seed funding to grow the universally applicable AI-powered API for customer data onboarding

We will further develop our AI capabilities to ensure every software company in the world can effortlessly exchange and integrate external data.

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Hamburg, December 12, 2023: SaaS startup nuvo has closed €3M in seed capital to further develop the universally applicable AI-powered API for external imports, enabling software companies to effortlessly accept and integrate customer data. Coined as “customer data onboarding”, this process is critical for every company to accelerate time to value, leading to increased user satisfaction and bolstered sales. The funding round was led by La Famiglia, joined by new and existing investors including FoodLabs, APX, Collective Ventures, Exxeta Ventures and various business angels. nuvo will use the funds to further develop its artificial intelligence algorithms, solidify its position as Europe's leading solution, as well as continue expanding globally.

Seamless and scalable data onboarding with AI

nuvo is a SaaS company founded in Hamburg, Germany by Michael Zittermann and Ben Hartig, which aims to provide the best possible import solutions for onboarding customer data. The idea first arose when they noticed millions of businesses still manually and painfully restructuring messy spreadsheets they receive from clients on a daily basis. These companies ran into countless reformatting cycles, wasting months of time and internal resources and diverting focus from their own core product. To solve this recurring problem, nuvo began building powerful solutions supported by artificial intelligence to offer businesses a universally applicable platform for mapping and transforming any data into the desired structure and format.

“The complexities involved in onboarding data from various files and structures are enormous. With our AI algorithms, we strive to automatically handle every unique use case, thereby enabling all our customers to transform their external data into valuable assets”, said CTO Ben Hartig.

“Once our SDK is implemented in our client's application, it covers even the most complex edge case, freeing valuable development resources to focus on building core functionality.” Since its pre-seed funding in April 2022, nuvo has grown their client base across a variety of market segments to include names like RiskMethods, Sastrify, Lano and FMS Logistics.

Paula Hübner from La Famiglia adds, “We believe that file-based data will remain a common denominator in the overwhelming majority of companies - and nuvo has the potential to become a leading platform for heterogeneous data movements.”

Commitment to data security and compliance

Regardless of the industry, security and compliance is also a key factor for data exchange, and nuvo takes this obligation seriously. “Thanks to our unique front-end processing, we naturally adhere to Europe’s strict GDPR laws by not processing any of our customers' sensitive data. We will continue building the most comprehensive API for file-based data while aiming to be the most secure and compliant solution for our customers.” adds Michael Zittermann, CEO.

The journey so far

nuvo was initially spun out of a former marketplace business after the founders Ben Hartig and Michael Zittermann noticed the huge amount of time and effort it took their clients to import product-related data into their software product. After building a Proof-of-Concept with a few retail-tech companies, they found that the problem actually occurs across any industry that imports structured data such as Excel, CSV and JSON – and that each would require a similar but adaptable solution, leading to the inception of nuvo.

About nuvo

nuvo is a Hamburg-based SaaS startup that offers AI-powered, secure, and scalable data onboarding solutions for SMEs and enterprises across the globe. Through automated data mapping, validation, and cleaning, businesses can scale their data ingestion, eliminate import errors, and free up internal resources.

With nuvo’s intelligent API for external data, software companies can seamlessly accept data from their customers, accelerating time-to-value and client satisfaction.

To learn more about nuvo, visit

Contact: Michael Zittermann,

About La Famiglia

La Famiglia is a European seed and growth stage venture capital fund investing in technology companies that enable or disrupt large industries. They are backed by a selection of world-leading entrepreneurs from various industries that provide precious early market access, impactful partnerships and deep expertise for their portfolio companies.

More than a regular venture fund, La Famiglia serves as a trusted access platform creating unique relationships between the old and the new, enabling real differentiated leverage on capital. They bring together timeless experience, global reach and old values with entrepreneurs and business angels from the digital world, ensuring a mutual and complementary future.

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